queen for a day

welcome to the blog

Some of you may know that “Reina” is my maiden name and translates to “queen” in Spanish. I’m proud of my roots from Spain and think it fits perfectly as the title for a Style Consulting business. I mean, who doesn’t want to feel like a queen for a day?

Beautiful print…

Isn't this print beautiful?! I love the little swimmers. She has lots of cute stuff, you should check out her etsy shop.
 

Beautiful Mama Jala

The second winner of the Reina Style Contest was beautiful Jala. Jala is a graphic designer extroidinaire! She has got spunk and brains and we had a great time with her. We worked with the wonderful Nicole at Shop Adorn, which had so many fun looks for us to choose from! I love that we have fun shops right in our neighborhood (it's up on Fremont and 47th). We had Melissa from Soulmates Photo doing the photos and Bellamar artists did the hair and makeup. All in all, I think it turned out beautifully…Take a look!

P.S. I know this post was a bit link heavy, but I gotta give props to my peeps!!! (:

I neeeeeed one of these!

The Papervore from Pigeontail Design on Vimeo.

“Keep Cool, Stay Chic”

It has been ridiculously long since I have posted! I have had all kinds of fun things happening and have just been a bit of a slacker on the blogging side. What are these things you may ask…well… a 6 month old, a new job, clients, starting a Portland Chapter of NSHMBA and 2 of my best friends had babies this month. And those are just the big things!! Anyway, I've been having a great time doing what I've been doing.

Out of the blue last Friday, I got a call from a reporter at the Bend Bulletin. She was doing a story on summer fashion and was looking for a stylist to interview for some tips. She found my website through Google and decided to give me a call (ahhh the power of the internet). Below is the story:

Keep cool, stay chic
How to look tailored for work without overheating

By Eleanor Pierce
/ The Bulletin

When the weather warms and the hopeful pack away every winter-weight work sweater and heavy wool trouser in sight, a problem sometimes appears: What's left behind after the winter purge looks worn and tired. Maybe it just doesn't fit anymore.
Perhaps it's time to add a few new pieces to the summer work wardrobe. With some forethought, the smart shopper can buy items that are both appropriate for the season and appropriate for the office.
Cheryl LeDoux, owner of The Difference, a Lake Oswego-based personal style consultant business that's been in operation for 26 years, said when adding to your work wardrobe, the key is to find a balance between personal style and professional standards.
“You could have a higher fashion-level person who's going to have to filter her look down a little bit,” she said.
Some trends, such as tight leggings and billowy tunics with sky-high platform heels, may not work in every workplace. But others, like the current penchant for big, graphic prints and bold colors, can easily be adapted to nearly any workplace wardrobe, from the teacher's closet to the banker's.
Aside from finding the right balance between personal preference and professional standards, LeDoux said to get the most out of the money you spend on your clothing, assess carefully what you already wear.
“You can (have) a closet full of clothes, and you still default down to the black pants, which you do three and four times a week,” she said.
Often, her female clients wear 20 percent of their clothes 80 percent of the time. Instead of fighting that tendency, she suggests they work with it. Figure out what the workhorses in your wardrobe are and buy additional pieces that work well with those.
She said walking into a store and falling prey to inappropriate trends or sales and later realizing they don't fit your existing wardrobe is akin to shopping for groceries when you're hungry.
“You buy a lot of fun food and candy, but you can't make dinner when you get home, because you didn't have a good plan,” LeDoux said.
That said, there are some fun fashion trends that, depending on your workplace, might be good additions to your summer work wear arsenal.
Brianna Showell, of Portland-based Reina Style Consulting, said convertible outfits can be great for the office.
“You can't wear a tank top by itself in the office,” she said, but you can if you top it off with a ¾-length-sleeved cardigan.
“Then when you go outside for lunch, you can take your sweater off,” she said.
Showell and LeDoux both said feminine touches are big this season. One way to implement the look without getting overly frilly is to add a fabric flower brooch — not a grandmotherly silk flower replica, but a stylized version of a flower — to an outfit.
“If you have a little blazer, you can put it on the lapel,” she said. Another option is to pin the brooch to a T-shirt worn on top of a skirt.
One issue that refuses to go away: The question of shorts.
If you take your job seriously, you probably already know whether it's OK to wear cut-off denim shorts at work. For most of us, the answer is no. But many women have found shorts can be acceptable in the workplace when done well.
“I would say for women, as long as it's the knee-length, tailored kind of tab-front shorts, and you wear them with nice sandals, you're OK,” Showell said.
But for men, she said shorts are probably best avoided in the office.
Misty Huber, chief creative officer with the shopping and fashion website Stylesalt.com<http://Stylesalt.com>, said in most office-type environments, “you can dress up summery items as long as you're not trying to get away with midriff and flip-flops.
“The trick is to mix something more casual with pieces that are more conservative.”
For instance, if you have a sleeveless top that's perfect for a warm evening about town, top if off with a structured blazer while you're in the office.


SO that's the story morning glory~

Lots of love,

Brianna

What a beauty!

Part one of the Photo Shoot for the Model Contest was with our lovely friend Rachel. I liked that she called herself a "short, spunky, ethnic girl", so we chose her as one of our models. She wore some beautiful clothes from Mabel and Zora, and shoes from Solestruck both in the Pearl. I REALLY want that dress she wore, you can tie it like 100 ways to make different looks! Anyway, take a look at some of Melissa's beautiful work and let me know what you thought of part one.

Making my mark

As many of you know, I'm a bit of a crafty lady and have been doing quite a bit of sewing lately. Most all of the things I make are gifts for people, there are just so many fun things that are EASY to make. Anyway, after a bit of urging I finally bought some labels and made my first item with my OWN logo on it!! Check it out and see what you think!!

Pics of the week

And the winners are…

After MUCH consideration, I have chosen the winners of the Reina Style Consulting model contest!! I was overwhelmed with all of the amazing women that were willing to share a bit about themselves, what great stories! I wish I could pick ALL of you. Anyway, on to the winners right?!?


CONGRATULATIONS to Emily Johnson, Jala Smith Huys, Cathrin Bruederle and Rachel Mejia. I look forward to meeting you and know this will be a fantastic experience.

So for those of you who did not win, I want you to know that you will not go away empty handed. Just for entering you're gonna get some pretty cool perks: 15% off any service with Reina Style Consulting and 20 "Mandy Bucks" good for your first cut or color with super-stylist Mandy Zelinka (Just give her a call, she has a list of all of the contestants). Thanks again for entering and keep in touch!

*To the WINNERS: Please drop me an email to let me know you got this and for me to get details to you.

Get your hair did!

Hello all,

The submissions for the contest have been amazing, I don't know how I'm going to choose only 4 of you!! Well, the deal has just gotten sweeter. In addition to getting a photoshoot with Soulmates, Shopping with me, 20% off at Mabel and Zora you will also get a free cut and color from the amazing Mandy Zelinka at Ginger Salon!! (I wish I could enter!!!) There are still a few days to get your name in there, so be sure to enter or tell a friend or two.

I'm going to leave you with a pic that makes me happy from last week's Paris Fashion week.

“Shop without Sin”

Wow, I am so excited about the responses I've gotten so far on the contest…I have no idea how I'm gonna pick only 4. Anyway, tell your friends as there is still one more week to enter. So this week I've been doing a bit of online shopping for a couple of clients and have employed the help of a really cool website that I found. It's called COVET, and the way it works is that you "teach" it what your style is like and then it tailors emails to you with products that you will like. Not only are they things you like, but they are all on sale or in your selected price range. It's kind of dangerous, having an email with ONLY things you like sent straight to you, but if you just take a look once a week or so it's not so bad.

Take a look and let me know what you think!

BRIANNA SHOWELL
Image Consultant
503.490.5057